Conference of our CEO, Bertrand Barré on innovation with APADLO network

Publié le : 09/10/2019
Conference of our CEO, Bertrand Barré on innovation with APADLO network

MARDIS OF THE APADLO, Entreprises Lyon Ouest network Conference of our CEO, Bertrand Barré: “The Hybrid Thinking to innovate just, not just innovate!” For 30 years, Groupe Zebra has been using hybrid thinking, a unique, human-centered approach based on greater synergy of expertise. This process called “Hybrid Thinking” breaks with the traditional approaches to innovation […]

MARDIS OF THE APADLO, Entreprises Lyon Ouest network

Conference of our CEO, Bertrand Barré: “The Hybrid Thinking to innovate just, not just innovate!”

For 30 years, Groupe Zebra has been using hybrid thinking, a unique, human-centered approach based on greater synergy of expertise.

This process called “Hybrid Thinking” breaks with the traditional approaches to innovation that are often held back by silos that dominate companies and organizations.

The hybridization of skills in the project-team allows for more relevant decision-making intelligence combined with a more agile operational intelligence.

Collaborative mode is no longer a process, it is a state.

With us, the chef is the project. And that changes everything !

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